About me


Biography

Ivaldo Moreira was born in Brumadinho, a small city in the countryside of Minas Gerais, Brazil. He began to play there at the age of seventeen at school festivals in a hard time: the 70’s were the years of Brazilian military dictatorship and many singers and composers were arrested if their songs didn’t please the authorities. One of his songs, called ‘Cidade Morta’ (‘Dead City’, in Portuguese) was censured at that time and finally recorded 20 years later.
Nevertheless, music didn’t stop and Ivaldo played, composed and sang with his partner Peron Rárez in great Belo Horizonte until he decided to produce his own record. But to do this, he had to leave his family and friends and go to São Paulo. So, in 1983 he began a new life and new opportunities came along. He began to work as a music producer in TV Channels.
The job behind the scenes was very exciting and very helpful to mature his musical ideas and so, in 1991 he began to produce his first solo long play, “Sete Luas” (Seven Moons). Ironically, that did not happen in São Paulo, but in Belo Horizonte. With the help of friends like Peron Rárez and many others who played in this album, Ivaldo recorded 10 beautiful songs, composed by himself and with partners. But it wasn’t easy! For one year, he had to take a bus and travel more than 9 hours from one city to another almost every weekend – on Fridays and Sundays. The body hurt, but the voice was nice and the soul was happy! And the recognition for this work came in May, 1993. Ivaldo Moreira was awarded the ‘Prêmio Sharp de Música’, the greatest music award in Brazil. He will never forget that night at the Rio de Janeiro City Theater, when his name cam up under the category “Brazilian popular music revelation” and also discovered that he had already won the same prize in 1998 in the “best album for kids”, with the record “Orquestra Toca-toca” (Toca-toca Orchestra), released by the SOM LIVRE records label, where he contributed with the song “O Violino” (The Violin);
Three years later (1996) Ivaldo released his CD Caramelo com Farinha” (Caramel with Flour), mixing his very characteristic pop style with other Brazilian rhythms. New and esteemed partnerships with musicians such as: Jane Duboc, Luis Carlos Sá (from the famous Brazilian duet “Sá e Guarabyra”) and Filó Machado were born during the production of this album. One of Ivaldo’s favorite songs, “Father and Son” from Cat Stevens was also recorded with authorization of the author.
In his album “muito cedo é tarde, mas cedinho não é” (too early is late, but a bit early is not), recorded at “Lua Nova Studios” for Lua Music, he once again partnered up with Luis Carlos Sá and Paulo Flexa, and also created new valuable partnerships with the talented musicians from Minas Gerais, like Beto Guedes and the group “14 Bis”.
Ivaldo Moreira use to search references in the melodic sambas from Paulinho da Viola, Martinho da Vila, Filó Machado and also in the very characteristic dissonant chords of the Brazilian state of Minas Gerais, where great singers/composers like Milton Nascimento, Beto Guedes, Lô Borges and Toninho Horta were born.
Other strong influences in his style are:  James Taylor, Pink Floyd, Sting, Cat Stevens, The Beatles, and, more recently, 3 Doors Down, Oasis and Coldplay
Being a singer and composer in Brazil is not an easy job. You have to work hard to earn your money. So, while Ivaldo performs at night clubs, like the traditional Bar Brahma in São Paulo and Braumeister Chain as well as hotels like “Grand Meliá Mofarrej” , “Cesar Park Business” and “Blue Three Towers”, he also develops as a side project, workshops about Brazilian Popular Music, that comprehends its history, concepts, and its great application in universities, schools and companies.
Currently, he has been creating soundtracks for several companies in the advertising area, and in the last years Ivaldo has been hosting the TV program “Toques Musicais” (Musical Notes). The program deals with a vast variety of subjects in the music scenario and has the cultural intuit of emerging musical awareness in its spectators by drawing their attention to the musical aspects of every day life.
Now he wants to present his music internationally. It’s an old dream and this is the right moment to do it! The world is now prepared to listen this kind of song: melodious, peaceful, with a harmonious energy.
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